Advertising campaign
Run creative in your chosen placements and dates. The calculator estimates your budget ex VAT at pilot rates.
ADVERTISERS · KINGPLAY
Your brand enters the game.
See where your creative could appear and tell KingPlay about your project. Every campaign is reviewed before it runs.
01 · PLACEMENTS
Choose where your brand appears
Explore placements by page, then choose your formats. KingPlay confirms the quote and delivery after review.
0 placements€0.00 ex VAT
- PLACEMENT 01
Home · top placement
Fixed placement beside the introduction, separate from family cards.
Display banner - PLACEMENT 02
Home · selection
Dedicated placement in the world selection, separate from game cards.
Display rectangle - PLACEMENT 04
Rewards · partner
Separate placement after the catalogue, before request history. No redeemable reward or RP price.
Display rectangle - PLACEMENT 07
Updates · between chapters
After the three most recent journal entries.
Display banner - PLACEMENT 10
Missions · top banner
Below the page title, before its main content.
Display banner - PLACEMENT 14
Leaderboards · top banner
Below the page title, before its main content.
Display banner
Which screens will show your ad?
The available space in the placement determines the creative size, even on the same device. Select your formats for each placement. All formats covers every width available for that placement.
Horizontal banners
- Large screen
- 970 × 90 px
- From 970 px
- Medium
- 728 × 90 px
- 728 to under 970 px
- Mobile
- 300 × 100 px
- 300 to under 728 px
- Compact
- 234 × 60 px
- 234 to under 300 px
Rectangles · 02 and 04
- Large / medium screen
- 336 × 280 px
- From 336 px
- Mobile
- 300 × 250 px
- 300 to under 336 px
- Compact
- 250 × 250 px
- 250 to under 300 px
These creative sizes apply to direct KingPlay campaigns. KingPlay confirms formats, pricing and availability.
OUR PRINCIPLES
Advertising does not take over the experience
Native, reasonable formats
KingPlay favours placements integrated into the experience. Mandatory systematic pre-roll is not a product principle.
Booked inventory, not unrestricted delivery
Each future placement is bounded by a format, devices/languages, a ratio or dimensions, capacity and calendar. A booking cannot exceed that capacity and never counts as delivery approval.
No reward for viewing an ad
Viewing or clicking an ad does not credit Reward Points and never increases winning chances.
No fraud signal becomes ad targeting
Internal risk data and decisions never become an advertising segment or an individual profile shared with an advertiser.
Human approval before delivery
A reservation or payment never authorises delivery on its own. Creative, context and schedule remain subject to review.
Aggregate measurement, not real identity
Advertiser reporting is designed to remain aggregate or pseudonymised, without exposing players’ real identities.
After your enquiry
- Receipt A reference identifies your private enquiry.
- Review KingPlay may contact you to review the project, format and timing.
- Decision Any terms are confirmed separately before a commitment or delivery.
Explore or open the partner workspace
Explore the sections with a fictional example in the public preview. If KingPlay has linked your professional account to your organisation, open the private workspace to follow its records.